Employment and Social Development Canada

An awareness campaign was developed to raise the general level of understanding of this issue; and advertising took place in the Spring, Summer and Fall of 2009, with the fall wave ending on October 25, 2009. In accordance with Government of Canada Communications Policy, Human Resources and...

Gauging public opinion on important issues to the department is essential in the development of policy, programs, and communication activities. To this end, HRSDC commissioned Corporate Research Associates, Inc. (CRA), to conduct public opinion research on core mandate issues as well as new and...

PACP committee briefing binder: Appearance of Deputy Minister of Employment and Social Development Canada - November 29, 2022

Lori MacDonald, Senior Associate Deputy Minister of Employment and Social Development and Chief Operating Officer for Service Canada, Appearance before the Standing Committee on Public Accounts, 2022 Reports, Auditor General of Canada, Parliament of Canada (Report 1—Access to Benefits for...

Public opinion research results. The department had identified the need to conduct public opinion research to understand awareness and opinions about the TFWP. The results will be used to help inform policy making. To meet the research objectives, a telephone survey using both landline and cell...

Survey with Canadians 18 years and older to explore issues related to the Employment Insurance (EI) Program. The results will be used by HRSDC to better understand public perceptions of the program and to help identify policy considerations related to recommendations and proposals made by...

In accordance with the GoC’s Communications Policy, departments and agencies of the GoC are required to conduct a post-campaign evaluation of all major advertising initiatives exceeding $1,000,000 in media buys. In this case, post-campaign testing was conducted using the Advertising Campaign...

In accordance with the GoC’s Communications Policy, departments and agencies of the GoC are required to conduct a post-campaign evaluation of all major advertising initiatives exceeding $1,000,000 in media buys. In this case, post-campaign testing was conducted using the Advertising Campaign...

Public Opinion Research Results Specifically, the purpose of the quantitative post-testing is to evaluate the 2013-2014 Skills Initiative Campaign and to gauge Canadians’ awareness/knowledge of the campaign as seen on television and social media sites. Information obtained through this public...

Public Opinion Research Results According to the Government of Canada’s Communications Policy, federal government advertising valued at more than $1 million must be assessed post-campaign to determine its impact and value. The purpose of this research was to evaluate the “Canada Apprentice Loan”...

Feedback provided to an online survey that sought the views of Canadians on allowing workers in federally regulated private sectors to formally request flexible working arrangements (FWAs) from their employers and which FWAs would help them to better balance their professional, family and...

Public Opinion Research Results. Employment and Social Development Canada (ESDC) commissioned Opinion Search to conduct quantitative research with Canadians on the topic of the Universal Child Care Benefit advertising campaign. The research was performed to satisfy the Government of Canada’s...

In order to better understand the public’s understanding and expectations of the retirement income system, the department of Human Resources and Skills Development commissioned Ipsos Reid to conduct quantitative opinion research among Canadians. This research was designed to provide a snapshot of...

Phoenix SPI was commissioned by Human Resources and Skills Development Canada to explore with Canadians issues relevant to the department’s mandate. The objectives of the 2010-2011 survey included the following: • Explore issues related to the recent recession and the economic recovery now...

Post-campaign quantitative telephone survey using the ACET research tool to evaluate the campaign. The research called for a nationally representative telephone survey of the general population to be completed according to Advertising Campaign Evaluation Tool (ACET) guidelines. A questionnaire of...

Population representations, participation rate, unemployment rate and earnings for the designated groups, 2006 Census and 2011 National Household Survey

Results of an online survey held as part of public online consultations regarding harassment, sexual harassment, violence, and sexual violence in the workplace. All respondents self-selected to take part in the survey.

The Apprenticeship Incentive Grant (AIG) is a federal grant program that was implemented in 2007 that provides taxable cash grants of $1,000 (to a maximum of $2,000) to registered Red Seal apprentices who successfully complete their first and/or second year of training. The objectives of the AIG...

The aging of the Canadian population represents significant challenges. The 2011 Speech from the Throne stated that “this demographic challenge will impact our economic future and put long term pressures on our pension and health systems that must be addressed.” Notably: Life expectancy has been...

Environics Research Group was retained to conduct a survey to evaluate the effectiveness of the Financial Benefits for Canadian Families advertising campaign on behalf of Human Resources and Skills Development Canada (HRSDC). In total, 1,203 telephone interviews were completed from March 7-15,...